As of Jan 2025, X (formerly Twitter) had around 335.7 million users so how is it possible that data from 2.8 billion users has been leaked?
One possible explanation is that the dataset includes aggregated or historical data, such as bot accounts that were created and later banned, inactive or deleted accounts that still lingered in historical records, or old data that was merged with newer data, increasing the total number of records.
It’s also possible that it includes ghost accounts, for people who have been tracked but never made an account. All of those “Share to [Facebook/Instagram/Twitter/etc]” social media buttons that you see on web pages are tracking your activity, even if you don’t have an account with the social media platform. The company 100% has you fingerprinted and tied to a ghost accounts, and is tracking your browsing habits via those buttons. Then if you ever make an account, they simply tie the previously collected tracking data from the ghost account to the new account.
It’s also possible that it includes ghost accounts, for people who have been tracked but never made an account. All of those “Share to [Facebook/Instagram/Twitter/etc]” social media buttons that you see on web pages are tracking your activity, even if you don’t have an account with the social media platform. The company 100% has you fingerprinted and tied to a ghost accounts, and is tracking your browsing habits via those buttons. Then if you ever make an account, they simply tie the previously collected tracking data from the ghost account to the new account.
This sound so illegal. Like I don’t doubt it, it just sounds like it should be illegal.
That’s because it’s immoral, but not illegal.